Here’s why you shouldn’t set New Year’s resolutions for your business

Written by Editor | Jan 19, 2023 10:56:14 AM

By Samantha Hogg-Brandjes

For quite some time I stopped setting personal goals too. After many years of very challenging personal circumstances, I refused point blank to participate in setting resolutions. I felt that no matter what I wished for, life would turn out as it wanted anyway, so what was the point? Thankfully, this dark approach has altered over the years, and I stick to my personal goals.

 

It is no surprise then that I don’t think a business needs New Year’s resolutions! Before you go off thinking I am a nut job (and to be fair, some people do anyway) my advice is to rather use the new year as a refresher opportunity, further cementing what your business aims are for the financial period. Any decent business will have a strategy linked to its financial year, and if not, at the very least a budget.